THE LEGEND JUST GOT LIGHTER
LaCrosse's Alpha Lite Series Combines the Best of Alpha Technology with Lightweight Support
PORTLAND, Ore. - LaCrosse introduces a new offering to the Alpha family. LaCrosse's own Alpha technology has changed the way hunters feel about rubber boots. Now introducing the new Alpha Lite series for fall 2007, an extension to LaCrosse's Alpha offerings, now there is something for most any end use and price point.
The new series features the same snug and supportive fit that consumers have come to appreciate, now even more lightweight than ever. The waterproof boot is the ultimate outdoor, chore and hunting boot, built tough to face any environment with durable, scent free rubber and a combination of self insulating, lightweight neoprene.
The Alpha Lite Series is offered in 12 and 18-inch styles. The Alpha Lite Stable is the 12-inch pull-on boot offered in Black and Mossy Oak® Break Up. With LaCrosse's unique Alpha fit and paired with a calendar outsole, the boot fits like a one-piece support system. The Stable's shallow lug and self-cleaning outsole is ideal for chores and camp. The Stable features self-insulating 3.5 mm neoprene.
The Alpha Lite is available in five 18-inch styles that are ideal for scent free protection and lightweight support out in the field. The aggressive lug designed outsole is fit for any terrain. Each style lists the level of neoprene featured in each boot to showcase the level of warmth the Alpha Lite can provide, a boot for early to late season. The Alpha Lite 3.5 is available in Black and Realtree® APG HDTM; the Alpha Lite 5.0 features Mossy Oak Break Up; and the
Alpha Lite 7.0, the ultimate cold weather boot, is available in Realtree® AP HDTM and also available with a side zip feature in Mossy Oak Break Up. All 18-inch Alpha Lite styles feature a rear or side gusset to allow the boot to open up for extra room, making the series ideal for comfort and stability.
The Alpha Lite Series is new for fall 2007 and available in men's sizes 6-15, in whole sizes only. The Alpha Lite Stable has a suggested retail price from $59.95, the Alpha Lite 18-inch series has a suggested retail price from $$79.95.
About LaCrosse Footwear, Inc.
LaCrosse Footwear, Inc. is a leading developer and marketer of branded, premium and innovative footwear for expert work and outdoor users. The Company's trusted Danner® and LaCrosse® brands are distributed domestically through a nationwide network of specialty retailers and distributors, and internationally through distributors and retailers in Asia, Europe and Canada. Work customers include people in law enforcement, agriculture, firefighting, construction, industry, military services and other occupations that need high-performance and protective footwear as a critical tool for the job. Outdoor customers include people active in hunting, outdoor cross training, hiking and other outdoor recreational activities. For more information about LaCrosse Footwear products, please visit our Internet websites at www.lacrossefootwear.com and www.danner.com.
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